Deliver cross-functional communication to leverage internal resources to achieve unit and revenue growth targets, as well as start-ups, integrating various activities from R&D, health economics/reimbursement, Regulatory, clinical, operations, sales & marketing to ensure industrial and commercial launch.
- Assist Marketing Director to implement Marketing strategy and corporate with Sales team to support them hitting the business target.
Major Accountabilities
• Maintenance/ update local home page and Japan page in global HP and ensure it meet the requirement of global policy.
• Proceed and support advisory contract related tasks.
• Proceed disposal proceed following the local and global policy.
• Define strategy and vision including Business strategy, Marketing strategy, Clinical & Reimbursement strategy, Industrial strategy, etc.;
• Conduct market research with sales teams to develop appropriate segmentation of our customers, which should be a base of our sales strategy.
• Understand associated diseases today and tomorrow, patient management pathways, healthcare and clinical environment, health economic & reimbursement evolutions, competitive activities, etc. through participation to scientific congresses, market/business intelligence, networking in the field, in particular building a network with physician community and Key Opinion Leader (KOL);
• Define the associated strategy / road maps / plans for the various product lines;
• Deliver intensive cross-functional collaboration in order to align the different players internal or external to the company.
• Define the market needs and Promote current and future products along with company strategy.
• Coordinate and facilitate the multi-functional activities around the technology development from Quality, Regulatory, Clinical, Operations, etc. to ensure a successful execution of the project;
*Define and ensure execution of the marketing plan and all required marketing activities with appropriate planning, drive, and excellence in execution. These marketing duties including Voice-of-Customer, product definitions when required, definition and execution of launch plans, communication plans & materials, educational and scientific events, etc.;
Be Partner with sales & marketing teams around the world to define and ensure excellent execution of new product launch plans according to marketing excellence standards.
■休日:完全週休二日制, 年末年始