Job Description
Position Purpose
As Manager of Commercialisation within the Global Commercial strategy team, the objective of this role is mainly to drive late-stage pipeline project planning, Go-to-Market strategy and LCM of assets in new business/franchise areas. This encompasses the advisory to the development plans from commercial perspective to maximize asset value, the creation of the Go-to-Market strategy with CFUs to maximize the business value to Santen and the development of LCM strategy considering disease area strategy across Corporate, R&D and CFUs.
- Develop commercial strategy, business valuation, life-cycle management which is aligned with corporate and disease area strategy to maximize the value of assigned pipeline assets in new business/franchise areas including but not limited to myopia and ptosis.
- Work closely with R&D, Product Supply, Pricing and Market Access and CFUs, as well as other Healthcare and Corporate Functions to advance pipeline projects and taskforces to increase asset value
- Facilitate the best possible decision-making through open discussions with project members and stakeholders
- Support the creation of well-thought-out proposals to the management board as one of the core project members by bridging R&D and Commercial members
- Make proposals and facilitate discussions with strong commitment as one of team proposers at management meetings on the project stage-up
- Through market research, able to develop commercial strategy and business valuation for pipeline assets to guide the optimized decision making
- Develop new business strategy and model for global products, and commercial plan for region product, including lifecycle management
- Where necessary, lead taskforces to achieve specific objectives by initiating, developing, and executing plans which are highly cross-functional in nature
- Develop therapeutic strategy with R&D and CFUs for the new disease areas at Santen
Principal Accountabilities
- Drive the commercial aspect of pipeline assets- Providing commercial inputs in order to shape the development plan. Where necessary, conduct primary and secondary market research in order to deepen understanding of the market.
- Develop a coherent commercial strategy and Go-to-Market strategy for the late-stage pipeline assets by collaborating with other functions such as pricing and market access, medical affairs etc.
- Enable effective decision-making in projects as one of the core project members
- Where necessary, support the creation of proposals and its presentation to divisional and corporate decision-making bodies
- Developing and updating therapeutic strategy with members of R&D and CFUs
- Drive taskforces- Setting clear objectives and enabling strong cross-functional collaboration amongst taskforce members
- Leading taskforce with cross-functional members to achieve its objectives and goals
- Achieving the objectives by initiating and implementing necessary plans and tasks
- Proactively identify new challenges for the taskforce and initiate cross-functional discussion and planning to address them
- Collaborate with stakeholders- Working closely with CFUs to be a bridge between CFUs and R&D
- Sharing relevant project data to Portfolio Strategy for portfolio value maximization
- Communicating with BD, IP, PS, GM, etc. appropriately and on a timely basis
- Consulting senior management to take projects and taskforces to the right direction
■休日：完全週休二日制, 土, 日, 祝日, 年末年始
