商品企画・販売促進 - プロダクトマネージャー・ブランドマネージャー

What you will do

Role Duty & Responsibilities ：Brand Management

◇ Research & analysis
・Analyzes key performance indicators and financial reports such as brand sales and offtake
・Conducts consumer/market research to find new opportunity area and assess the size of prize

◇ Brand strategy development & execution
・Develop business growth strategy and gain cross-functional alignment to develop innovative and achievable business plans
・Develop longer term growth plan including brand evolution strategy
・Lead retail execution plan partnering with the sales strategy team & external distributor and cross-functionally with the commercial teams.

◇Communication planning & execution
・ Develops campaign brief, eco-system, consumer advertising, and marketing programs via systematic assessment of market trends, unmet consumer needs, and competitive activity.
・ Design advanced communication and media plan based on deep consumer insight and media behaviors
・ Flawless execution of marketing campaign with sense of urgency
・ Displays skills in evaluating effectiveness of marketing tactics and return on investment to identify and provide input on potential areas for improvement

◇Key brand index management
・Keep track of brand health through appropriate measurement tools
・Plans and forecasts sales
・Budget planning and tracking

■休日：完全週休二日制, 土, 日, 祝日, 年末年始

◇Related Experience & Behavior, Competency
・Consumer-centric & agile mindset
・Bachelor’s degree and above with relative brand management experiences
・5+ years of Pharmaceutical or FMCG marketing experience
・Experience of working with external distributor is a plus

◇Expertise and Skills
・Cross-functional communication and project management skills with internal (i.e., enabling teams) and external stakeholders (i.e., regional MKT/agencies)
・Strategic thinking & analytical and problem-solving skills
・Ability to speak and write in English and Japanese fluently

■職種未経験者：不可